Lauren Maiman and Deanna Reyes started the midnight oil group with a clear vision: to offer the full range of professional services of a large communications agency, with the passion, flexibility and client relationships of a boutique creative firm.
Coming from complementary professional fields, Lauren and Deanna noticed a lack of marketing agencies in Detroit that offered comprehensive services under one roof. Most clients quilted their marketing together with various agencies or freelancers, resulting in disjointed messages and a weakened brand identity, not to mention frequently higher costs.
Lauren's background in traditional public relations, social media and events, coupled with Deanna's experience in strategic marketing and branding produced a strong, comprehensive offering of services for clients.
With the addition of a graphic design and web team, the midnight oil group's full suite of marketing and creative services was complete. Deanna and Lauren continue to work hands-on with each and every client.