If we've heard it once, we've heard it a thousand times...

Before working with the marketing team at the midnight oil group, clients often struggle with too many priorities, goals, messages and audience groups that they find themselves unable to focus and strategize. Without a plan, they keep throwing ideas at the wall, hoping something sticks. 

We love ideas. We thrive on the excitement and creativity of our clients, but we funnel that enthusiasm into a strategic plan. As a strategic Detroit marketing agency, we help clients hone in on audience groups, as well as create targeted messaging that speaks to them directly.

One of our strongest marketing tactics is email marketing. We create custom-branded templates, produce engaging content and leverage the detailed analytics that track engagement, sales and click-throughs in order to provide real-time reporting for clients. 

Marketing work includes: 

marketing messages | audience-specific messaging | marketing plan development | marketing campaigns | custom e-marketing campaigns + data analytics | google analytics